Thursday 10 March 2022

Gender stereotypes in advertising

 1) Find three adverts featuring women that are from the 1950s or 1960s. Save the images to your Media folder as jpegs and then import them into your blog post. Hint: You may wish to look at car, perfume or cleaning products but can use any product you wish.






2) Find three adverts featuring women that are from post-2000. Save the images to your Media folder as jpegs and then import them into your blog post.









3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples. 

That men rule their world and that women should only be built to please men and that they have to dress up and look beautiful all the time while smiling.

4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples.

That they still have to look good and feel a certain way as they have a lot of pressure to be beautiful and perfect for standards.

5) How do your chosen adverts suggest representations of gender have changed over the last 60 years? 

Now women tend to be more independent and fearless and work for themselves not for a man.

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